This one’s been fun so far. Kudos to BJ and his design chops. His inspired work is really hitting the mark.

Environment

Hover State

Hover State

Product Detail

Photo Gallery

A killer outdoor kitchen is somewhat of a fantasy for me. Who doesn’t picture grilling out with a few drinks by the pool from time to time. I’m definitely not alone on this, but at least for this project we got to do what we do best—bring it to life online.

Sears asked us to design and build a flash experience that would allow them to showcase their high-end outdoor kitchen products on Sears.com.

To do this we built an interactive Outdoor Kitchen designer. Visitors to the site can design and customize they’re perfect outdoor setup, check prices… then send it straight to their shopping cart in time for the lazy days of summer.

Mouse Instructions

Gameplay: Cruising

Gameplay: Swiping

Gameplay: Falling

Gameplay: Plus Up

Jeffy

Score

In early 2010, Visa ran a promotional program with TD Bank to increase customer debit card usage. Our friends at The Ignition Network took care of the website design and the online fulfillment and asked us at Foothold to create something fun to give the site some interactivity and life. The direction was wide open so we got out our sketchbooks and started drawing.

What we came up with was a clever little flash game you play as a character roaming the aisles of the grocery store. As Jeffy the wiener dog pulls her along, Katy jumps up and grabs her favorite stuff. Each time she does, she stacks up points and is treated to a lovely little message reinforcing the benefits of a Visa/TD Bank Debit Card.

More fun to illustrate or to build? This one’s a tie…
A great project all around.

Homepage

Main Nav

Footer Detail

Interior Page

When asked to redesign Sanford’s Maternal Fetal Medical Center website, our number one focus was to remove the stress that new patients encounter early on in their relationship with the practice. Imagine you’ve been told that you have a high-risk pregnancy…trying to figure out your next steps can be confusing and even frightening. A website alone can’t remove all those fears… but it can set clear expectations and answer scary questions.

The original website desperately needed a visual refresh. But the concepts we designed for Sanford were just a part of the greater goal of figuring out Sanford MFMC’s communication strategy. What do these newly diagnosed, expecting moms need most?

Through actual patient interviews and process flow evaluations we concluded that patient satisfaction in this area depends mostly on the perception of two factors:

1) emotional comfort with the practice
2) trust in the technical proficiency of the staff

Armed with this knowledge we set out to align the design, photography and copywriting of the new website to meet these needs.

Microsite Concept 1

We love the early stages of interactive projects here. That’s why we were excited to assist Tribal DDB with the up-front thinking on this new project.

State Farm was launching a large-scale advertising campaign based on the different emotional and financial intersections we face in life. We were hired to create concepts for a microsite that would support that campaign. Most of the ideas centered around creating a collaborative environment where users would share thoughts and complaints about their own personal life-intersections.

These ideas never made it to the dance… but there’s some good stuff here.

The demo we put together for the pitch acted as a proof-of-concept for what would eventually be a full destination site. The interactivity and animation we brought to the table was instrumental in helping Whittman Hart win the business.

Microsite Design

What happens if a ninja breaks into your apartment and steals all of your stuff? Is it covered?

Working with Tribal DDB we helped create this flash microsite that let’s users explore a cardboard cut-out world of mishaps, accidents, live music, games, and more.

Twenty-somethings aren’t exactly the poster-children for insurance coverage. State Farm knows this and wanted to grab their attention with this targeted site to fill them in on available products and coverage.

Click around… you never know what’ll happen next. It’ll have you saying “Now What?”

Visit Site

Amusement Park

Imagine you’re a Beanie Baby romping around in a virtual Beanieland… interacting with your Beanie friends, eating Beanie food, and playing Beanie games.

This is the world we lived in for several months helping Ty build an entire online world where kids can meet, learn, and play.

We built amusement parks, animated exploding jelly bean jars and rocket blasts, and built a virtual pachinko machine. It was a ton of fun and a testament to Foothold’s range.

Visit Site

Animation Still

This year BP celebrates 100 years. The Procurement and Supply Chain Management division wanted to use this occasion to honor the company history and founders. What can do that better than a screensaver, I ask? Nothing, that’s what.

Click for Nothing